How are "people" best described in a communication scenario?

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In a communication scenario, "people" are best described as the audience involved in a communication event, considering their contexts. Understanding the audience is crucial because effective communication hinges on recognizing their needs, backgrounds, and perspectives. By taking into account the contexts in which the audience exists—such as their cultural background, knowledge level, and the specific circumstances surrounding the communication event—communicators can tailor their messages to resonate more deeply and achieve clearer understanding. This emphasis on the audience ensures that the communication is relevant and impactful, enhancing the likelihood of engagement and response.

The focus on the audience reflects a fundamental principle of communication: it is not merely about delivering a message but ensuring that the intended message is received as intended by those who are at the receiving end. This can involve refining language, tone, delivery means, and even the communication's timing to best fit the audience encountered in a given scenario.

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